Doing SEO in Blogger is quite simple and in this article we will introduce several basic techniques so that you can improve your blog’s search engine coverage.Although I have been using Blogger for quite a long time, still I don’t like it for its limited scope for search engine optimization. Contrariwise, this is very easy on WordPress since it allows using plugins for the aforesaid purpose. But you cannot install Yoast SEO or any other equivalent plugins on blogger. SEO plugins have a check list built-in that tells you if you're doing things right or wrong. So you will have to do everything manually, which is a bit inconvenient.
However, don’t get disappointed because you should remember that SEO does not depend on plugins, rather it depends on your way of organizing your contents. And SEO is absolutely unpredictable; none can assure you that his or her technique will work 100%. Thus to be successful you need to progress though trails and errors.
Next we will show you 10 simple techniques that will make you blog optimized for search engines.
SEO tips for Blogger blogs
Download THE-ULTIMATE-SEO-BOOK for more SEO tips & tricks
1. Take the advantage of the custom permalink feature
By default blogger offers automatic permalink, which is not at all search engine friendly. I’m saying this because the automatic permalink includes the date of post publication, a feature that destroys the cleanliness of the link. Therefore, you should try the Custom Permalink feature to personalize your permalink.But keep your permalink clean so that it doesn’t look spammy. You may change the permalink while writing/editing a post.
2. Create the most worked blogger titles
You must limit your post title length up to 50 characters so that search engines do not cut them when displaying. Moreover, your post title must include your major keywords.3 Add a keyword-rich search description
It is important to write a search description between 120 to 170 characters counting spaces.You need to summarize the entry carefully and include the major keywords. But take care that it is done properly. If it is not successful Google may ignore it or use another part of your post.
4. Place your keywords in the relevant parts of your post
You must try to place your keywords in different parts of your post. But you have to complete this task tactfully; otherwise your post will lose its natural flow. The trick is to add them in the headings and subheadings, first 120 words (introduction), and conclusion. And I have already said about addition of keywords in the post title. However, do not load your entire post with keywords since this will not only annoy your readers but also push Google to lower your search engine rank.
Download THE-ULTIMATE-SEO-BOOK for more SEO tips & tricks
5. Articles must be interesting and unique
Try to write articles of more than 600 words but do not make them too lengthy since this will make your audience bored. But the most important part is that your article should respond to the doubts or expectations of your readers. If you can provide fresh and useful ideas, then your blog will receive broad search engine coverage, no doubt. However, do not waste your time copying contents from other bloggers because this practice will ultimately damage your SEO ranking.6. Share on social networks
Whenever you write an article just post its link on the popular social media sites, such as Facebook, Twitter, Pinterest, Instagram, Tumblr, etc. The links of the social networks make your content look relevant to the search engines. So share your content on the social networks, circulate it in groups and try to make it viral.7. Add attractive images with alt tags
Images make an article interesting, so try to use images in the relevant places of your article. But always add alt tags to all images, because they aid the search engine crawlers to index an image properly. Fortunately, Blogger offers a very easy way to add image alt tags.8. Put your keywords in bold and italic
This is probably one of the widely suggested techniques. However, the mainstream researchers doubt about its effectiveness. However, you should remember that styling the text helps the reader the reader to scan it better visually. In this way the user experience will improve and they will easily connect with your content.9. Promote your old posts with internal links
You should cleverly include links to some of your old posts within your latest post. Internal links help to encourage readers to spend more times on your blog. In this way a trust is built and you continue to get benefited from it.
Download THE-ULTIMATE-SEO-BOOK for more SEO tips & tricks
10. Make your blog load faster
Although loading time is not a prerequisite for better search engine coverage, it might somehow control the reader's engagement. In fact, nobody likes to visit a slow blog. Moreover, there is a possibility that Google may also penalize you if your blog continuously loads slowly. So make your blog as fast as you can.Courtesy: Photo by Andrew Neel on Unsplash
Be Informed Whenever a New Post is Published.
If you enjoyed this article, SUBSCRIBE now for FREE to get regular updates delivered to your E-mail inbox.Your E-mail is safe with us - No spam, we promise.
0 Comments:
Post a Comment